Dr. Leonardo is a professor and researcher. Currently, he teaches marketing at the Escola Superior de Propaganda e Marketing – ESPM, one of the most recognized institutions of Marketing in Brazil. He also works for Universidade Anhembi-Morumbi-UAM, the first University of Hospitality and Tourism in Brazil. At the Universidade Anhembi-Morumbi, he teaches food and beverage management at the professional master’s degree. He has published and been a reviewer for many journals: Brazilian Journal of Marketing, Brazilian Journal of Tourism Review, Revista Hospitalidade, Review of International Business, Journal of Hospitality and Tourism Technology, Journal of Food Products Marketing, International Journal of Emerging Markets, and International Journal of Consumer Studies. He has delivered speeches in Universities in Pakistan, India, Philippines and worked for the research synergy among those countries and Brazil.